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Forum

In January 2001 our company organised the forum:

"Greek Franchises in Europe and the Balkans:
Developments, perspectives and financing opportunities"

The main reason for organising the forum was that Greek franchises are facing new challenges arising from:

  • the united European market and the new legal framework (Block Exemption Regulation 2790/1999) that is in force since last June, and
  • the natural economic hinterland of the Balkans and the Black Sea, and the opportunities for development that it offers to Greek companies as well as the risks that it involves.

More than 90 participants were discussing the following issues:

  • International franchising: Means, Requirements, Problems of international cooperation and ways of dealing with them;
  • The new European Union Regulation (Block Exemption Regulation 2790/1999) and its effect on the operation of Greek franchises;
  • Institutional financing opportunities for setting up franchises in East European countries;
  • The Greek experience in international franchising.

Please click to view the forum program.

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